Since October 2023,
I’ve created newsletters
I grow with every issue; my designs and strategy do too.
"Kindlight" Newsletter
Overview
Organization: Supported Living Services provider
Timeline: October 2023 – Present
Audience: Adults with developmental and intellectual disabilities and their support teams
Note: This "Kindlight" newsletter is a prototype of a live newsletter. All names, logos, images, and event details have been anonymized to protect privacy.
Objectives
- Keep readers up to date on program news and upcoming events
- Highlight personal stories and photos that celebrate community life
- Deliver uplifting content—quotes, puzzles, celebrations, and jokes—to foster engagement
Role
Lead Designer & Production Manager: Developed a master Canva template and manage every monthly issue for a smooth, repeatable workflow.
Key Features
- Clean, bold header that sets an inviting tone
- Modular layout adaptable to seasonal palettes
Gallery of Highlights
Design Approach
Brand Essence: Supportive • Empowering • Community‑Driven • Playful
Color Strategy: Each month's color palette changes, consisting of two WCAG‑compliant base colors and one accent color for borders.
Accessibility & Usability: Consistent gutters and padding; all CTAs at least 44×44 px for touch‑friendly interaction
Results
- Cohesive Identity: A unified, community‑focused look that evolves with each season
- Streamlined Workflow: Modular components enable rapid palette swaps and content updates
- Inclusive Design: All color combinations and touch targets meet WCAG standards
- Enhanced Engagement: Vibrant, flexible layouts that reflect the supportive spirit of the SLS community
Outcome: Over the past year, this system has empowered the team to deliver fresh, accessible, and engaging content each month with minimal turnaround time. My favorite response when asking a client how they like the newsletters is: "Oh I don't like the newsletters, I LOVE the newsletters."
"Connections" Newsletter
Overview
Organization: Regional social recreation company
Timeline: November 2024 – Present
Audience: Adults with developmental and intellectual disabilities and their support teams
Note: This “Connections” newsletter is a prototype of a live newsletter. All names, logos, images, and event details have been anonymized to protect privacy.
Objectives
- Keep readers informed about upcoming events and program news
- Showcase community stories and highlight special moments
- Foster engagement through fun, accessible content—jokes, puzzles, and quotes
- Celebrate community members with birthday features and photo spreads
Role
Lead Designer & Production Manager: Created the full template from scratch and manage each monthly issue, ensuring consistency, creativity, and speed of production.
Key Features
- Bold, seasonal hero layouts that rotate with each issue
- Modular structure built for quick palette and content swaps
- Interactive spreads with flexible photo and event formats
Gallery of Highlights
Design Approach
Brand Essence: Friendly • Inclusive • Adventurous • Playful
Color Strategy: Two WCAG AAA-compliant base colors for structure and readability, one accent color for CTAs and highlights, with monthly seasonal shifts
Accessibility & Usability: Consistent 16px gutters, 8px padding, and mobile touch targets sized at 44×44 px or larger
Results
- Evolving Identity: A design that grows with each theme while staying true to the brand’s playful heart
- Streamlined Workflow: Modular setup allows for palette and image updates in minutes
- Inclusive Experience: Every element is tested for accessibility and clarity
- High Engagement: Vibrant design draws readers in and keeps them coming back
Outcome: This adaptable, cheerful system has helped bring energy and cohesion to every issue. With fast production times and strong visual consistency, the Connections newsletter delivers both personality and professionalism—month after month.
"Placeholder" Newsletter
Overview
Organization: Placeholder
Timeline: Placeholder – Placeholder
Audience: Placeholder
Note: This ”Placeholder” newsletter is a prototype of a live newsletter. All names, logos, images, and event details have been anonymized to protect privacy.
Objectives
- Placeholder
- Placeholder
- Placeholder
Role
Lead Designer & Production Manager: Placeholder
Key Features
- Placeholder
- Placeholder
Gallery of Highlights
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Design Approach
Placeholder: Placeholder
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Results
- Placeholder: Placeholder
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Outcome: Placeholder
"Placeholder" Newsletter
Overview
Organization: Placeholder
Timeline: Placeholder – Placeholder
Audience: Placeholder
Note: This ”Placeholder” newsletter is a prototype of a live newsletter. All names, logos, images, and event details have been anonymized to protect privacy.
Objectives
- Placeholder
- Placeholder
- Placeholder
Role
Lead Designer & Production Manager: Placeholder
Key Features
- Placeholder
- Placeholder
Gallery of Highlights
Design Approach
Placeholder: Placeholder
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Results
- Placeholder: Placeholder
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Outcome: Placeholder
"Placeholder" Newsletter
Overview
Organization: Placeholder
Timeline: Placeholder – Placeholder
Audience: Placeholder
Note: This ”Placeholder” newsletter is a prototype of a live newsletter. All names, logos, images, and event details have been anonymized to protect privacy.
Objectives
- Placeholder
- Placeholder
- Placeholder
Role
Lead Designer & Production Manager: Placeholder
Key Features
- Placeholder
- Placeholder
Gallery of Highlights
Design Approach
Placeholder: Placeholder
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Results
- Placeholder: Placeholder
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Outcome: Placeholder